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9 February 2021Executive Appointments

MAXIS GBN partners with SimpleTherapy


MAXIS Global Benefits Network (MAXIS GBN) has partnered with California-based healthtech firm SimpleTherapy to help multinationals tackle the issue of musculoskeletal conditions.

SimpleTherapy was founded in 2011 by orthopedic surgeons and physical therapists. It provides an app to help employees address musculoskeletal injuries before they become chronic conditions requiring surgery. It claims to have been the first online alternative to in-person physical therapies.

The partnership allows MAXIS GBN’s multinational clients to offer their employees access to SimpleTherapy support. Each programme is personalised through real-time feedback and each participant is given a care team comprising a doctor, physical therapist and a health coach.

SimpleTherapy’s proprietary platform also gives employees access to evidence-based exercise therapy to address hundreds of musculoskeletal disorders, including back pain, knee pain and hand arthritis. Support is available for MAXIS GBN-member employees whether they are in the workplace or working from home.

According to SimpleTherapy, 89 percent of compliant users show improvements in their condition, with on average 65 percent pain reduction by week 12 and 78 percent report being better equipped to address future pain.

Arpit Khemka, chief executive and co-founder at SimpleTherapy, noted that acute musculoskeletal disorders are the number one cause of occupational injury and productivity loss. “Dedicated programmes, one-to-one assistance and changes in everyday behaviours can have a strongly positive effect, leading to a healthier workforce, better productivity and lower claims and costs,” he said.

Leena Johns, head of health and wellness at MAXIS GBN, added: “The coronavirus pandemic has made the need to look after employees’ musculoskeletal disorders even more important, as more people work from home and often don’t have an ergonomic setup. Through this partnership with SimpleTherapy, our multinational clients can give their employees access to a programme with a proven track record of success and positive engagement, wherever they are in the world.”


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Executive Appointments
23 February 2021   MAXIS Global Benefits Network (MAXIS GBN) has promoted Paul Lewis to the role of regional director for the Americas.

More on this story

Executive Appointments
23 February 2021   MAXIS Global Benefits Network (MAXIS GBN) has promoted Paul Lewis to the role of regional director for the Americas.